Content & Speakers Announced – 2016 WMTC

We are happy to present the agenda for the 2016 Wine Marketing & Tourism Conference, in addition to some of the speakers.

The 2016 conference, as always, will present a combination of speakers from our host region and some of the top brains of the wine marketing and tourism industries from around the country and world.

We are very excited to have Sid Miller, the 12th Commissioner of Agriculture in Texas, providing a welcome to the conference. In addition, we have a panel of three wine and tourism leaders from the Texas Hill Country introducing us to the region and wine writer Jeff Siegel moderating two panels of Texas experts talking about government support for wine tourism and drinking local.

In addition, we are bringing in some of the top wine experts from California including PR maven Paul Wagner of Balzac Communications, filmmaker Dina Mande of Juice Media, Camron King of Lodi Wine who led Lodi’s charge to be the Wine Region of the Year in 2015, and Sandra Hess of DTC Wine Workshops. We are even offering up the expertise of two of our own marketing professionals, Beth Peluse and Robyn Scott, who will present specific topics on wine marketing.

The schedule is complete but we are still confirming speakers, including four representatives from international regions on the International Perspectives of Wine Tourism panel. Our keynote speaker is confirmed and we will announce this next week.

Please remember to register for the 2016 Wine Marketing & Tourism Conference soon! Prices increase May 1.